The House of Saucier is in gear getting ready for football season. There are meals to plan, snacks to purchase and games to watch. For The Hubs, it truly is the most wonderful time of the year. I was hopeful this example of potential copyright infringement with the NFL had gone away. I guess I … Continue reading
Tagged with Advertising …
Top 5 Misconceptions Related to Creating a Brand or New Trademark
This past week I had the pleasure of speaking to the American Advertising Federation’s Jackson Chapter about intellectual property law for the creative professional. The audience was made up of advertising agencies, graphic designers and public relations individuals. As you can imagine, the group had a lot of really great questions. I enjoyed their group … Continue reading
Why Reviving Colonel Sanders Was Legally Necessary
The news outlets, marketing trade magazines and Twitter came alive this week when Colonel Sanders galloped back onto the scene to once again promote his Kentucky Fried Chicken. Numerous articles talked about his return, the advertising reasons behind bringing him, and the hope to de-throne Chick-fil-A. The campaign even evoked a little star power by … Continue reading
Truth in Alcohol Advertising
A really fun part of my day job is I get the opportunity to review copy related to underwriting spots and promotional material. Broadcasting rules and regulations, like any area of the law, are forever evolving. As you can imagine, the FCC (Federal Communications Commission, for my non-broadcast readers) can be blamed for regulating a … Continue reading
Imagine Lennon Endorsing a Business
I am just going to say it. In case you had any doubt at all, it is not okay to use a celebrity’s image to endorse your product or business without permission. Also, it is not okay to use someone else’s copyrighted work (in this post a photo) in your advertisement for your business. Sigh! Okay; we got that out of … Continue reading
Statute of RyAnne 